We create a product that will sell itself. Off the shelf. Doing a design for design’s sake is not us.
We believe the best packaging is used packaging:packaging attracted attention – the product was purchased.
Branding is a tool to solve business problems. If it does not accomplish that, it is bad branding.
The right brand is like a custom-made suit from a good tailor: it highlights strengths and hides shortcomings. Therefore, before we make a “suit” for your product, we carefully “prepare the template”: we study the target audience and the market situation, we clearly understand the positioning.
The brand cannot be just “made up” or “drawn.” It is not born during the brainstorming process at the production meeting – it is developed over time. We work based on proprietary methods that have proven effective for many successful projects.
We are experts, not theoreticians. Theoretically does not always mean “commercially successful”. Experience gained through practice, knowledge of the market and intuition – these are the main factors in the effectiveness of our work.
Our portfolio – these are the products that are presented to the trade networks, rather than beautiful display pictures shown to a small circle. We do not make pretty presentations – we create result oriented trademarks. At our core is a concept, not pageant.
We are selling our services to make you money. You invest in a trademark – we make it successful. The return on investment and commercial success are our common goals.